WFP launchs campaign ‘Feed Our Future’ against hunger and malnutrition in India
On the occasion of 2019 World Food Day (WFD), the United Nations World Food Programme (UNWFP) has launched its global cinema campaign ‘Feed Our Future’ in India with support from UFO Moviez to engage and motivate moviegoers to help in spreading awareness and working towards creating a world with Zero Hunger. The new campaign aims to build on last year’s results which helped to double awareness of WFP among those who saw the ad and raised more than half a million dollars through online giving and through a 38% increase in downloads of the agency’s #ShareTheMeal donation App.