Q. What is the expenditure on advertising called?
Answer: Selling cost
Notes: Selling cost is the total cost of marketing, advertising and selling a product. It varies with the cost of production. This is done to produce goods. Selling cost affects the business willingness to purchase an item.

This question is part of 40000+ General Studies MCQ Series Course on GKToday Android app. Question Number: 83 in General Studies Mock Test - 62 in above course in App.