PM Modi accentuates promoting Tourism, ‘Clean India’ campaign to be launched on October 2

August 15, 2014

PM Narendra Modi stressed on the need to promote tourism saying it provides employment to the poorest of the poor. He pointed out ‘filthiness’ in the country as a big obstacle in promoting tourism and our national character.
He observed that even after so many years of independence, when we stand at the threshold of one and half decade of 21st century, we still live in filthiness. He held that “cleanliness is very big work”. He called upon the countrymen to make a resolve that they would never spread filthiness and keep their surroundings clean.
He decided to launch a ‘Clean India’ campaign from October 2, 2014 this year on the birth anniversary of Mahatma Gandhi marking the importance Mahatma gave to cleanliness. The campaign will be carried out for next 4 years and will conclude on the 150^th birth anniversary of Mahatma in 2019.
Mr. Modi appealed to the Members of Parliaments to utilize MPLAD funds for constructing toilets in schools for a year. He called upon the corporate sector also to give priority to the provision of toilets in schools with their expenditure under Corporate Social Responsibility. He urged them to achieve this target within one year with the help of state governments and on the next August 15, we should be in a firm position to announce that there is no school in India without separate toilets for boys and girls.