Facebook launches India-specific tools to boost election engagement

In the wake of the 2019 Lok Sabha Elections, Facebook has launched two new India-specific -tools to boost civic engagement on its platform — Candidate Connect and Share You Voted. The first feature ‘Candidate Connect’ allows people to see short 20 second videos uploaded by candidates and cross compare them with what other candidates have to say on the same pre-selected topic in 12 Indian languages. While, the “Share You Voted” will provide people with polling information and enable them to announce and celebrate their vote. Facebook has also set up 24×7 response team for elections for monitoring and tracking of objectionable content in real time round the clock. The election response team will be based in Singapore and will work closely with the Election Commission of India (ECI).