Cricketer Shikhar Dhawan: Canara Bank’s Brand ambassador
The public sector lender, Canara Bank announced cricketer Shikhar Dhawan as its brand ambassador.
Objective: To gear up for the next phase of banking with a special focus on the country’s youth.
Canara Bank is not the first public sector lender to name a cricketer as its brand ambassador. For example- Cricketer Rahul Dravid has been Bank of Baroda’s brand ambassador since 2005.
Month: Current Affairs - March, 2014