Amrit Generation Campaign: Naye Bharat Ke Sapne

June 8, 2023

The Ministry of Women and Child Development has launched an inspiring initiative called the Amrit Generation campaign. This campaign aims to empower and engage the youth of India by providing them a platform to express their aspirations and dreams for the future.

The Amrit Generation Campaign: Encouraging Youth Expression

The Amrit Generation campaign encourages young individuals from all corners of the nation to demonstrate their creativity and express their dreams by crafting Reels on popular social media platforms such as Instagram and Facebook. Through these platforms, participants can visually express their ambitions and what they aspire to become when they grow up. This campaign fosters a sense of community among the youth and serves as an inspiration to others.

Partnership with Meta India

Meta India, a leading company in the digital space, has partnered with the Ministry of Women and Child Development for this significant campaign. This partnership aims to capture the imagination of young individuals who can visually capture their vision of India in a reel, fostering the growth of future leaders.

Participation and Submission Guidelines

To participate in the Amrit Generation campaign, interested individuals simply need to create a reel on Instagram or Facebook showcasing their aspirations and dreams. They are encouraged to use the hashtag #AmritGeneration. Further details, including eligibility criteria and submission guidelines, can be found on the Facebook GPA Page and social media handles of the Ministry of Women and Child Development, Government of India.

Opportunities for Selected Participants

Out of the numerous entries, fifty exceptional submissions will be selected from the campaign. These selected participants will be granted a unique opportunity to visit New Delhi and interact with senior policymakers and industry leaders. This invaluable experience will provide them with insights into their respective fields and offer guidance on how to achieve their dreams. Additionally, the chosen participants will also have the chance to visit the Meta office in Gurugram. During this visit, they will learn from industry leaders and creators about leveraging the potential of a creator economy.

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