Super Power Retailer Programme

October 16, 2023

The National Skill Development Corporation (NSDC), operating under the Ministry of Skill Development and Entrepreneurship (MSDE), has joined forces with Coca-Cola India to launch the ‘Super Power Retailer Programme.’ This collaborative initiative, part of the Skill India Mission, aims to strengthen the retail sector in the states of Odisha and Uttar Pradesh. The program is designed to enhance the capabilities of small and micro retailers, equipping them with essential knowledge and skills to thrive in the ever-evolving retail landscape.

Empowering Retailers for Growth

The ‘Super Power Retailer Programme’ is a significant achievement in the Skill India mission, focusing on the growth and development of retailers. The primary objectives of the initiative include:

Providing training to small and micro retailers to better understand consumer behavior and preferences.
Equipping retailers with the skills, tools, and techniques required to succeed in the modern retail sector.
Sharing knowledge of best practices to enhance profitability and business acumen among traditional retailers.

Training Methodology

Participants in the program will undergo a 14-hour training regimen, consisting of a two-hour in-class session and 12 hours of digital instruction.
This innovative approach combines traditional classroom sessions with the convenience of an app-based Learning Management System (LMS) accessible via mobile and handheld devices.
The training modules will be hosted on the Skill India Digital platform (SID) and will utilize multimedia elements, including videos, texts, and guidance from experienced trainers to facilitate effective learning.

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